
With our expert esport psychology consulting,
Malmö FF managed to win eAllsvenskan
Advancing esports performance with proven sport psychology methods, tailored for gamers.
Manage nerves, build lasting confidence and stay in control when it matters most. Whether you’re grinding ranked or stepping onto a stage, your mental game is trainable.
We introduce gamers and fans to the habits of high performers, helping you train smarter, bounce back from slumps and take care of your well-being.
Sharpen your focus, raise your game and grow as both a competitor and a person. The mental side of gaming is often what separates good from great.
Esport psychology is psychological support tailored to the gaming world. We help players, teams, leaders and organizations build the mental skills that matter in esports: handling nerves, building confidence, staying focused under pressure, communicating better and finding a sustainable balance between gaming and the rest of life.
It helps players and teams perform better and feel better, often at the same time. Working with a sport psychology consultant can improve focus, emotional control, communication, resilience and decision-making. It also supports what keeps a gaming career going long term: motivation, balance, healthy habits and knowing how to bounce back when things don’t go to plan.
We work with individual players, teams, coaches, leaders, schools, event organizers and organizations. Whether you want one-on-one consulting, a workshop for your team, a lecture for a school or a partnership for an event, we’d love to talk about what that could look like.
Gaming performance and physical health are more connected than most people think. Sleep, movement, nutrition and social connection all affect how you think, react and feel during play. We help players build sustainable habits in these areas, not as a lecture, but as part of their development as a competitor and a person.
Social media can be a great tool for connection and community, but it can also disrupt sleep, fuel social comparison and expose players to criticism and toxicity. We help players build a healthier relationship with social media, so it works for them rather than against them.
All AEP members hold a university degree in sport and performance psychology, most of us a master’s, and several are currently doing PhD research. We are gamers ourselves, which keeps our approach practical rather than theoretical.
Confidentiality is one of our core values. What you share with us stays with us. The only exception is when we consult internally within the AEP team to make sure you get the best possible support, and we only do that with your consent and without sharing personal details. When working with teams we sometimes work in pairs to bring broader perspectives, but the same principles always apply.
We are based in Sweden but work both online and in person, so we can support you wherever you are. We have worked with players, teams and organizations across Europe and beyond, in a wide range of esports titles. Online sessions let us work around your schedule and time zone, and at events we show up where the community actually is.
Our prices vary depending on the type and scope of what you need. The best way to find out is to contact us and tell us about your situation and goals, and we will put together a plan that fits your budget. The first conversation is always free, so there’s nothing to lose by reaching out.
Getting started is simple. Send us an email at info@aep.gg with your name and a short description of what you’re looking for. We’ll get back to you as soon as we can to book a free first conversation, where we get to know your situation and explore how we can help. We look forward to hearing from you!

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